Tealeaves Folio



Smell: The Least Appreciated Sense

Humans can distinguish at least one trillion distinct smells, yet many people find it difficult to precisely describe them. Due to this, the world of aroma has traditionally borrowed its language from the other senses.


Understanding that inclusivity is in the nature of tea, how can we use the principles of Inclusive Design to ultimately enhance the ability to explore the world, satisfy essential needs and experience joy and wonder through aroma?


Discover the TEALEAVES x Microsoft project on LanguageOfAroma.com


Dr. Rachel Herz is a neuroscientist, TEDx speaker and published author of both books and numerous research publications. Dr. Herz contributed to our Language of Aroma campaign, which brings an appreciation and understanding for the detail of Aroma and its impact on the human condition.


Our emotions are directly tied to the scents you experience. Join Rachel as she takes you on a tour of how smell affects the lives of everyone, from finding your spouse to survival. Enjoy her tips on using your nose to enhance your life. Dr. Herz is a leading expert on the psychological science of smell and her published books include “Why You Eat What You Eat”, “The Scent of Desire” and “That’s Disgusting“. She’s written over 85 research articles and has been a guest on shows including “On Point”, “Hidden Brain”, and “Science Friday”. Dr. Rachel Herz is an adjunct faculty member at Brown University, part time faculty at Boston College and she advises many companies about enhancing consumer experiences.



This talk was given at a TEDx event using the TED conference format but independently organized by a local community.



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